Situation: Your growth metrics look strong, but total revenue isn’t scaling at the pace you expected. You’re acquiring customers, but average order value (AOV) and lifetime value (LTV) are stagnant. The challenge is figuring out how to boost both new and repeat purchases.
Solution: Maximize total revenue by leveraging upselling and cross-selling strategies at checkout and through personalized follow-up marketing. Launch a referral program to encourage your existing customer base to bring in new customers. Expand product offerings and explore international markets or new customer segments.
Expected Result: By increasing AOV through upselling and cross-selling, as well as implementing a referral program, total revenue increases by 15% within six months. The introduction of new product lines further drives growth, helping your company surpass revenue targets and improve cash flow.
